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5 Essentials to Building an Effective Digital Signage System
To the end user – the person viewing the screen – a digital signage system may seem simple. After all, sending a video feed from a server to a screen can be done at home. Doing so in a retail venue,...
View Article5 Essentials To Building An Effective Digital Signage System Continued
#3 – Content Development Content is the key to the success of a DOOH network. It alone is tasked with meeting the objectives of the system. For example, a retail venue might design their content to...
View ArticleFresh Is Good
Just like a website, many Digital Sign systems seem to suffer from neglect. I’ve never been a fan of changing things for no good reason, but adding fresh content and updated information is never bad....
View ArticleExploration At Your Station
Digital signage can be as simple as one region with a single piece of full screen content, or hundreds of regions that all work in correlation with one another to create dynamic interactive kiosks....
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Why invest in software training?
You just bought a digital signage solution and deployed the equipment. You are now the proud owner of a digital signage network. Congratulations! Now, it’s time to roll up your sleeves and get...
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Chronicles of a Digital Signage Newbie: Content
Well, I can say all I want about this stuff being so user-friendly and simple, but now that I’m working on putting my own sign together, I’m put to the test! buy an essay We’ve all heard it before,...
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What to do with that empty space
You have a great digital signage system in place, but you don’t know what to play on your screen. Everyone is too busy to develop content, and you just need something light to keep your viewers...
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I want it, and I want it now
When considering a digital signage deployment, most people point to the ability to display dynamic content and long-term investment value of the technology as the major selling points. But one of the...
View ArticleEntails and Entrails
They have whole websites dedicated to it. It regularly makes headlines under human interest in broadcast TV and print. I’m talking about the infamous auto-correct. In the olden days there was only...
View ArticleIs your Digital Signage effective? If not, consider these three points:
• Is the content fresh? • Is the content relative? • Does the content have a call to action? These principals hold true regardless of industry and end-user. For example, a manufacture might say the...
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Illuminating Higher Education
Imagine how digital signage could change your classroom experience – for both professors and students, digital signage makes communication clear, effective and relevant. Present Information:...
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Celebrate Your Cause
With today being “National Dog Day” it’s the perfect day to celebrate our furry friends. Having been called “mans’ best friend,” dogs and pets in general can bring so much joy to our often busy...
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Bring Digital Signage to your Trade Show!
Packing flyers, pamphlets, paraphernalia and maybe even a bowl of candy if you’re lucky….and you’re hitting the ground running for your company’s annual trade show. Why not bring digital signage along...
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United We Stand
The memorial of the September 11, 2001 tragedy is this Friday. We likely all have a story about where we were when we heard about the devastating news of the Twin Towers going down in New York City –...
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Whethering the Weather
As the sun sets earlier, mornings are met with crisp air and frosty tipped blades of grass. Fall is upon us, and I for one, am a happy camper. Looking ahead into the coming months, we often think...
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